Start Date: 07/09/2020
Before: Face-to-face business networking
After: Scalable lead gen through Instagram
Timeline: 4 months
Idrees owns a credit repair company and was primarily meeting clients through face-to-face meetings, but when the world closed he lost his main source of leads. Idrees knew he had to be prevalent on social media, otherwise his business would tank. What attracted Idrees to Men of Action, was Michael's focus on leadership, integrity, and empathy - things that are not generally talked about by the people he was following. Upon joining Men of Action, Idrees focused on improving his Instagram. His business then quickly got a shot in the arm with the new source of leads.